Georgina McGuinness
GEORGINA McGUINNESS, DIRECTOR

Strategic Communications & Media Consultancy

Georgina McGuinness is an award-winning journalist and strategic communications executive with over 30 years of experience in media, stakeholder engagement, and public relations. With an extensive background in television media and government, she offers unparalleled expertise in communication strategies, risk mitigation, and media engagement.

Services

Stakeholder Engagement

Knowing when and how to engage with key stakeholders in a relevant, meaningful way is critical to the ongoing success of a business. Georgina can advise on the best means and method to ensure a transparent and clear approach.


Media Relations

A critical element in the success of any organisation. Knowing how to identify your key objectives for engagement, create and control your messages and form your best method of delivery has never been more important. Georgina can assist in creating a media strategy and assist with all aspects of implementation.


Risk Mitigation & Issues Management

Anticipate potential crises and safeguard your brand with proactive risk management strategies. Georgina provides expert advice on navigating reputational risks and handling media scrutiny.


External Communications

Communicating to those outside of your business requires careful thought. Crafting the right messages with the correct tone, style and delivery protects and strengthens reputation and brand.


Strategic Counsel

Sitting outside a business provides the perfect external lens to deliver unbiased, objective counsel, especially in situations of risk and potential reputational damage. Experience and expertise is critical in ensuring the right advice and guidance is provided.


Bespoke Presentation & Speech Preparation

Every foray into the public domain requires careful planning and preparation. The small elements are just as important as the main messages. Structuring a speech and focusing on delivery will ensure a successful outcome each time.


Media Training

Leverage Georgina’s television experience to refine your on-camera presence. She provides expert training to ensure effective communication, confidence, and clarity in media appearances and public speaking engagements.

Georgina McGuinness

About Georgina McGuinness

For 25 years, Georgina was a senior journalist, news and documentary presenter, sub-editor, producer, and chief of staff at Australia’s Nine Network. Following her broadcast career, she served as a political speechwriter and senior communications adviser before launching her own media consultancy.

Today, she provides strategic counsel to Australian and international clients, working with senior politicians, CEOs, and executive management teams to craft compelling narratives, manage risks, and seize media opportunities.

Why Work With Georgina
  • Personal Approach: Georgina works directly with clients from start to finish, ensuring consistency and tailored support.
  • Proven Experience A distinguished career in media and government communication provides a unique and valuable perspective.
  • Results-Driven Strategy: Customised solutions designed to maximise media impact and stakeholder engagement.
Georgina McGuinness

Get in Touch

Let’s create a communications strategy that delivers results.

Contact Georgina today to discuss your media and stakeholder engagement needs.

Email

georgina@mcguinnessmedia.com.au

Phone

0488 247 777